It乌鸦传媒檚 a startling statistic: one in two British Columbians will face cancer in their lifetime.

Thanks to the generosity of donors, philanthropy is helping to move the dial on cancer research and care in B.C.

Experts at BC Cancer are continuing to break down cancer in the labs and in the clinics, and change the outcome for thousands of families affected by the disease.

Donor support plays a vital role when it comes to the latest cutting-edge research and breakthroughs in cancer care, according to Dr. Kim Chi, chief medical officer at BC Cancer.

乌鸦传媒淲e乌鸦传媒檝e made great strides in advancing cancer care 乌鸦传媒� people are living longer and there are more people getting cured from their cancers than ever before,乌鸦传媒� says Dr. Chi. 乌鸦传媒淭his would not happen without donors.乌鸦传媒�

For 17-year-old Michelle Reilly, the latest in personalized cancer medicine has provided her with more time to spend with family and friends after a devastating Glioblastoma Multiforme diagnosis in September 2018.

After her diagnosis, Michelle was enrolled in BC Cancer乌鸦传媒檚 , where a sample of her tumour was analyzed. The results revealed an innovative treatment option: an immunotherapy clinical trial that would be infused once every two weeks.

While on her new treatment, Michelle showed great progress and her tumour shrank. Unfortunately, seven months later, her cancer progressed again.

Michelle and her mother Carla are optimistic Michelle乌鸦传媒檚 care team will once again use crucial pieces of information from her POG analysis to provide her with another treatment option.

乌鸦传媒淔or me, the science and advancements make me really hopeful for the future 乌鸦传媒� even if it doesn乌鸦传媒檛 pan out for Michelle, we feel it乌鸦传媒檚 all worthwhile for future pediatric patients,乌鸦传媒� says Carla.

Funded by BC Cancer Foundation donors, the POG Program is changing the way cancer is diagnosed and treated, proving that genomics 乌鸦传媒� the study of the human genome 乌鸦传媒� can transform cancer treatment and therapies.

It乌鸦传媒檚 just one example of how donor support is ensuring British Columbians have access to the latest in cancer care, including innovative therapies, which was the fundraising focus of the BC Cancer Foundation乌鸦传媒檚 Jingle Mingle event in November.

乌鸦传媒淒onors enable cutting-edge research to be taking place here in British Columbia,乌鸦传媒� says Dr. Chi. 乌鸦传媒淓very little bit helps to drive forward the research that we do here at BC Cancer.乌鸦传媒�

This Dec. 3 on Giving Tuesday, donors have an opportunity to double their impact, as Murray and Lynda Farmer, longtime BC Cancer supporters, will be generously matching donations up to $50,000 to advance world-leading innovative therapies at BC Cancer.

To learn how you can have your donation matched and help save lives in our community, visit: .