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Kelowna couple sets down roots in turning vegetarian food truck into brewery

The Wagon food truck was a staple at the Kelowna Farmers Market since 2018
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Kelownaѻýs newest brewery, Buffalo Rouge Brewing, is set to open in the spring. (@buffalo.rouge.brewing/Instagram)

What started as a food truck in Fort McMurray, is turning into Kelownaѻýs newest brewery.

Back in 2015, Kelownaѻýs Liam Mitchell was working on a construction site in Fort McMurray, where a women named Crystal Cain, who was also just working in the town at the time, was running a food truck called ѻýThe Grub Wagonѻý. The two met, got married, bought the food truck for themselves and moved to Mitchellѻýs Kelowna home while continuing to operate the food truck. ѻýThe Wagonѻý has been a staple at the Kelownaѻýs Farmers Market since 2018.

On top of the food truck, Mitchell operates his own plumbing company in Kelowna but since the start of 2022, theyѻýve had the idea to expand and pursue their dream into opening a brewery.

ѻýWe were having to divide my time between helping operate the food truck business and my plumbing company and I was sort of falling out of love with plumbing,ѻý said Mitchell. ѻýI needed to start to think about a decision to make a career shift.ѻý

Mitchell started looking at commercial real estate in Kelowna in Jan. 2022 for a place where he could have a kitchen with a small area to use as plumbing shop as well. After looking for more than six months, he had trouble finding a place because of bigger companies buying properties with knock-down clauses because they plan on building apartment buildings in the future.

ѻýOnce I saw the writing on the wall, I realized it wasnѻýt going to be as easy as I thought to just jump in,ѻý said Mitchell. ѻýI already made the decision that something was going to happen, and I kind of always had the idea that someday, maybe, I would turn the space into a brewery. Iѻýve been home brewing for a couple years now and itѻýs one of those things where I wanted to pursue my dream job.ѻý

He ultimately decided to leave the plumbing shop area of the space behind and look for a place to build a brewery. The idea of having everyone all together in one direction was important to the family as well, instead of running between his plumbing company and the food truck.

In August, they were able to lock down their location at 105-1111 Gordon Drive. ѻýѻýIt was a shoebox with a bathroom in it,ѻý said Mitchell.

The space helps extend Kelownaѻýs brewery district further east as itѻýs down the road from Railside Brewing, which opened last August.

ѻýI think weѻýre pretty fortuitous that Railside opened up before us because itѻýs always good to have brewery neighbours,ѻý said Mitchell. ѻýWe have good neighbours right in our building.ѻý

Around the same time, one of the other units in the building was leased to become a plant store, which opened recently. The area is growing, as Mitchell told Capital News a tattoo shop is also opening beside the brewery.

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While in the process of finding a place, they had the food truck open throughout the summer, which is entirely vegetarian and vegan, something they plan on keeping at the brewery.

ѻýThe Wagon is [vegan and vegetarian] so weѻýd be foolish to abandon the following that weѻýve amassed with the food truck,ѻý said Mitchell. ѻýTo my knowledge, Iѻýve been to a lot of breweries in the province but havenѻýt been to one thatѻýs vegan or vegetarian, thereѻýs definitely a niché market there.ѻý

Mitchell and Cain eat mostly plant-based foods and live by the mantra ѻýeat more plantsѻý.

As for a name, ѻýThe Wagonѻý name wonѻýt continue. The brewery will be named Buffalo Rouge Brewing, and thereѻýs a couple reasons behind it.

Something Mitchell and Cain have adopted in their life is the buffalo because they met in Fort McMurray, which is known as the municipality of the Wood Buffalo. Because of that, they buy each other buffalo-related gifts and art and even each have a buffalo tattoo. Then one day, one of Cainѻýs friends called Mitchell ѻýPapa Rougeѻý because of his red hair. His plumbing company was also called ѻýRed Giant Mechanicalѻý.

ѻýWe just sort of merged the two together,ѻý said Mitchell. ѻýOver the years of talking about a name, we decided thatѻýs what itѻýs going to be. It stuck and it had a nice ring to it.ѻý

The coupleѻýs goal is to have the brewery open in the spring. ѻýWeѻýre going to keep the pedal to the medal here,ѻý said Mitchell.

Mitchell has been homebrewing for a couple years and plans on having a little bit of everything at the establishment.

ѻýWeѻýre planning on having a bit of a mix of traditional craft beer offerings as well as experimental and seasonal beers that weѻýll rotate,ѻý said Mitchell, who loves making hazy IPA beers the most. ѻýI like making beers for occasions. The seasonality of brewing is important. If thereѻýs something big or important in our lives or coming up for the brewery or the city, weѻýll have specific beers for those purposes.ѻý

ѻýWeѻýre trying to live our family mom-and-pop shop fantasy,ѻý said Mitchell. ѻýIt seems like the universe wants this to happen. Itѻýs nice to set down roots here.ѻý

READ MORE: Lower Mainland brewery expanding to Lake Country

READ MORE: ѻýI sacrificed everything to get this goingѻý: Kelownaѻýs newest thrift store opening a success



jordy.cunningham@kelownacapnews.com

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Jordy Cunningham

About the Author: Jordy Cunningham

Hailing from Ladner, B.C., I have been passionate about sports, especially baseball, since I was young. In 2018, I graduated from Thompson Rivers University in Kamloops with a Bachelor of Journalism degree
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