RiverQuest Charters owner and fishing guide Dave Gunn adds spectacular photos and videos of the beautiful Cowichan Valley on Vancouver Island to his social media channels all the time. Gunn had no idea he was creating a viral video when he scaled down an embankment with his chainsaw, on Dec. 16, to cut away a tree blocking the river.

The tree posed an extreme hazard for river users just below RiverQuest乌鸦传媒檚 lodge on Riverbottom Road.

乌鸦传媒淚 don乌鸦传媒檛 know what was so special with this one,乌鸦传媒� Dunn said.

The video has a healthy 20,000 reactions on Facebook but the total number of views has surpassed 24 million in just a few weeks.

Dunn noticed a lot of negative reaction to the video.

乌鸦传媒淚 think a lot of people thought I was trying to show off,乌鸦传媒� he said, adding many of the negative comments came from south of the border and he wasn乌鸦传媒檛 going to let them bother him.

乌鸦传媒淚 told my kids not to worry about the negative stuff. There乌鸦传媒檚 now 24 million people in the world now who know who RiverQuest Charters is,乌鸦传媒� Dunn said. 乌鸦传媒淚 think of it as a gift for doing a good deed.乌鸦传媒�

The gift is in the form of free marketing. Once those fishermen and women see the beauty that is the Cowichan Valley and the sweet fishing available on the Cowichan River, they may just want to visit and book his services.

As for the video, Dunn said it乌鸦传媒檚 all in a day乌鸦传媒檚 work: he takes care of the river that takes care of him.

乌鸦传媒淚 have cleaned up truck loads of garbage,乌鸦传媒� he said. 乌鸦传媒淚乌鸦传媒檝e witnessed three men capsize on the river and rescued them while I was guiding a couple from Vancouver.乌鸦传媒�

Of course he cuts away hazard trees, too. Just ask his 24 million viewers.