To the editor:

Get rid of the Ogopogo on our float and replace it with the stunning and awe-inspiring theme of 乌鸦传媒渙utdoor recreation乌鸦传媒�?

We could be confused with Revelstoke or Whistler, for Pete乌鸦传媒檚 sake. Who are these people on city staff? Sound like a bunch of whippersnappers to me.

They talk about branding. That乌鸦传媒檚 a very cool and trendy word. Yes, it乌鸦传媒檚 all about branding. Has it occurred to them that the Ogopogo is probably one of the most iconic brands that exists anywhere?

Could you imagine KFC dumping Colonel Sanders? Would Loch Ness ever kiss Nessy good-bye?

I spoke to one of our prominent councillors who agreed that Ogopogo should stay. Maybe a little face lift is in store. And I wonder what our Westbank First Nations people would say? They refer to Ogopogo as N乌鸦传媒檋a-a乌鸦传媒檌tk. Here乌鸦传媒檚 an excerpt from their website:

乌鸦传媒淭he meaning of N乌鸦传媒檋a-a乌鸦传媒檌tk is Sacred Spirit of the Lake, not lake demon or monster. If N乌鸦传媒檋a-a-itk disappears due to pollution and misuse of the water, so do the plants, medicines, trees and foods that sustain us. For this reason, WFN embraces N乌鸦传媒檋a-a-itk, as is obvious on our logo, as an important figure in our history and connection to the land.乌鸦传媒�

Ogopogo and N乌鸦传媒檋a-a乌鸦传媒檌tk are the Okanagan. They have been ever since anyone can remember. If it aint broke, boys, don乌鸦传媒檛 fix it.

Richard Knight, Kelowna